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About this poster
150 years ago in Schaffhausen, the success story of a simple skein of wool yarn began. Thanks to high quality and an innovative advertising strategy, the “Schaffhauser Wolle” brand became a part of Swiss everyday culture. Due to the transformation and declining importance of the Swiss textile industry and the market for hand-knitting yarn, the production of “Schaffhauser Wolle” yarn was discontinued in the early 1990s. A number of colourful, imaginative posters remain as a reminder of how times have changed.
Artist: Willy Trapp
After a four-year training as a graphic designer, Willy Trapp studied at the Kunstakademie Wien and was subsequently employed at Wolfensberger printers. In 1954 he became self-employed and worked as a graphic artist for Swiss banks and the tourism industry.
After a four-year training as a graphic designer, Willy Trapp studied at the Kunstakademie Wien and was subsequently employed at Wolfensberger printers. In 1 ...
Poster details
- Poster No.: 4032
- Artist:
- Company: Schoeller Albers AG, Schaffhauser Wolle, Schaffhausen, CH
- Brand:Schaffhauser Wolle, Schaffhausen, CH
- Printer: Graphische Anstalt J. E. Wolfensberger AG, Zürich, CH
- Country:
- Size: 128 x 90 cm / 50.4 x 35.4″
- Printing technique:Stone lithograph in colours
- Condition:
A
Excellent condition. Picture preserved completely. - Category:
- Style:
- Keywords:
- Publications:Schaffhauser Wolle - Eine Marke macht Geschichte - Plakate 1924 - 1989
