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Home A brief history of the poster in Switzerland

A brief history of the poster in Switzerland

Orpheus in der Unterwelt, Jules Cheret,

The origins: Advances in printing technology

Plakatwand am Sechseläutenplatz in Zürich um 1905

The birth of poster advertising

Jardin de Paris, Jules Cheret, 1897

The French pioneers of poster art

Zermatt, Emil Cardinaux, 1908

The beginnings of Swiss poster history

Swiss national exhibition Berne, Emil Cardinaux,

Foundations for the quality and success of Swiss posters

Silvaplana, Johannes Handschin, 1934

Art Deco and the rise of graphic designers

Binaca Zahnpaste, Niklaus Stoecklin, 1941

The object poster, product advertising and the travel poster

Armin Hofmann: Kunsthalle Basel – Henry
Moore – Oskar Schlemmer, 1955.

Typography, photographic posters and the ‘Swiss Style’

Internationale Musikfestwochen Luzern, Rosmarie Tissi, 1994

The postmodern poster

Museum für Gestaltung Zürich - Re

Swiss posters in the Digital Age

100 Jahre Schweizer Grafik, Lars Müller Publishers

Further reading / Bibliography

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