Skiers fly SWISSAIR, René Bittel
Skiers fly SWISSAIR, René Bittel Enlarge

Skiers fly SWISSAIR

Artist: René Bittel
Year: 1958
Size: 102 x 64 cm / 40.2 x 25.2″
Price: CHF1400

About this poster

An unusual Swissair advertisement showing not an aeroplane but a group of skiers in the Swiss mountains, one of whom is seen close-up and smiling as though inviting us to join in. By the 1950s, Swissair had evidently discovered winter sport tourism as a selling point.

Poster details

CHF 1,400.00Order