Swissair – The greatest Ski-lift in the World, Hugo Wetli
Swissair – The greatest Ski-lift in the World, Hugo Wetli Enlarge
Details

Swissair – The greatest Ski-lift in the World

Artist: Hugo Wetli
Year: 1957
Size: 102 x 64 cm / 40.2 x 25.2″
Price: CHF1100

About this poster

What’s the greatest ski lift in the world? Swissair, of course! This humorous poster is one of many posters that Swissair commissioned, especially in the 1950s, to attract customers with the promise of wonderful ski holidays in Switzerland.

Artist: Hugo Wetli

Hugo Wetli (1916-1972) was a commercial artist, painter and illustrator from Berne. His graphic works had an illustrative style, but the lively colouring always let the painter in him show through. He designed many advertisements for Swiss tourism, in which he expressed his love for the diversity and beauty of Switzerland’s landscapes.

Hugo Wetli (1916-1972) was a commercial artist, painter and illustrator from Berne. His graphic works had an illustrative style, but the lively colouring alw ...

ays let the painter in him show through. He designed many advertisements for Swiss tourism, in which he expressed his love for the diversity and beauty of Switzerland’s landscapes.

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Poster details

CHF 1,100.00Order