St. Moritz, Hugo Laubi
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St. Moritz

Artist: Hugo Laubi
Year: 1952
Size: 102 x 64 cm / 40.2 x 25.2″
Price: up to CHF3000 (recommended price)

About this poster

This fun vintage poster by Hugo Laubi is one of the most famous modern advertising posters made for St. Moritz. The approach of the artist is quite different and he is using the sun, the famous symbol of St. Moritz since the 50’s in a cradle holding a pair of skis in front of the Alps as an eye catching and effective advertising image, instantly creating a fun and holiday mood.

Artist: Hugo Laubi

Hugo Laubi was born in 1888 in Zurich, where he worked as an illustrator, painter and graphic artist until he died in 1959. He studied in Munich and Paris and worked as a graphic artist in London in 1911. In 1918 he became the director of the printing and lithography company Gebr. Fretz in Zurich and also worked as a freelance graphic artist. In 1920 he went to Philadelphia and New York. Laubi’s work as an illus... more

Hugo Laubi was born in 1888 in Zurich, where he worked as an illustrator, painter and graphic artist until he died in 1959. He studied in Munich and Paris an ...

d worked as a graphic artist in London in 1911. In 1918 he became the director of the printing and lithography company Gebr. Fretz in Zurich and also worked as a freelance graphic artist. In 1920 he went to Philadelphia and New York. Laubi’s work as an illus... more
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