Rinascente Milano – Mens Summer Fashion 1958

About this poster

The visual communication and advertising of La Rinascente department store chain was almost always thematic, as is this poster promoting the store’s fashion department. Lora Lamm developed the visual concept, finding inspiration in new ideas from abroad or international magazines such as “Art Directors Annual”. Full of originality, poetry and humour, the works of Lora Lamm feature a sensitive graphic language.