About this poster
This magnificient Art Deco poster promoting the Mont-Blanc Railway is one of Broder’s best images. The French-text version of this image reads "To the Col de Voza via St. Gervais, Mont-Blanc Railroad." This was evidently a day trip: the chic-looking skiers are coming off the train at this "station" of snow without luggage, at the very foot of the slopes. The colorful sweaters against the white evoke a crisp, exhilarating Alpine day. A highly collectible poster of the famous French poster artist Roger Broders who was a French poterist and illustrator working in the early 1920s. In his travel posters, he developed a simple design in tourism format that showcased the travel destination with bold colours and minimal text.
Artist: Roger Broders
Roger Broders was born in Paris in 1883 and died there in 1953. He was one of the most important French poster designers, best known for his travel posters, especially those he created for the railway company PLM (Paris Lyon Méditerannée). PLM sponsored many of his travels so that he could visit the places he was commissioned to promote, such as the glamorous French Riviera resorts. His illustrations, which are... more
Roger Broders was born in Paris in 1883 and died there in 1953. He was one of the most important French poster designers, best known for his travel posters, ...
- Poster No.: 2187
- Printer: Imp. Lucien Serre, Paris
- Size: 102 x 62 cm / 40.2 x 24.4″
- Printing technique:Lithograph in colours
Excellent. Picture preserved completely. Wrinkles and small tears, if any, restricted to edges. Mounted on acid-free linen.
- Publications:Affiches de Sports d’Hiver
Affiches du Chemin de Fer
Die Kunst des Skifahrens
La Montagne s’affiche
Roger Broders Travel Posters
The Art of Skiing - Vintage Posters from the Golden Age of Winter Sport