PLM – Winter Sports in the French Alps, Roger Broders
PLM – Winter Sports in the French Alps, Roger Broders Enlarge
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PLM – Winter Sports in the French Alps

Artist: Roger Broders
Year: 1929
Size: 102 x 62 cm / 40.2 x 24.4″

About this poster

This magnificient Art Deco poster promoting the Mont-Blanc Railway is one of Broder’s best images. The French-text version of this image reads "To the Col de Voza via St. Gervais, Mont-Blanc Railroad." This was evidently a day trip: the chic-looking skiers are coming off the train at this "station" of snow without luggage, at the very foot of the slopes. The colorful sweaters against the white evoke a crisp, exhilarating Alpine day. A highly collectible poster of the famous French poster artist Roger Broders who was a French poterist and illustrator working in the early 1920s. In his travel posters, he developed a simple design in tourism format that showcased the travel destination with bold colours and minimal text.

Artist: Roger Broders

Roger Broders was born in Paris in 1883 and died there in 1953. He was one of the most important French poster designers, best known for his travel posters, especially those he created for the railway company PLM (Paris Lyon Méditerannée). PLM sponsored many of his travels so that he could visit the places he was commissioned to promote, such as the glamorous French Riviera resorts. His illustrations, which are... more

Roger Broders was born in Paris in 1883 and died there in 1953. He was one of the most important French poster designers, best known for his travel posters, ...

especially those he created for the railway company PLM (Paris Lyon Méditerannée). PLM sponsored many of his travels so that he could visit the places he was commissioned to promote, such as the glamorous French Riviera resorts. His illustrations, which are... more
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