About this poster
A very rare and remarkable object poster masterpiece by the famous Basel poster designer Peter Birkhäuser for OSRAM. In creating this hyper-realistic design, Birkhäuser, who had a strong passion for precise, brilliant colours and richness in texture, used the difficult airbrush technique in the lithograph printing process. With this technique, he was able to make an object or a product look real, sending an advertising message understood by all Swiss people, in a country with four national languages. Just by showing a wallet and a lightbulb, he conveys the simple message: Osram lightbulbs are cheaper than any other.
Artist: Peter Birkhäuser
Peter BIRKHÄUSER was born in Basel in 1911 and died there in 1976. He studied at the Basel School of Design and apprenticed in the studio of Niklaus Stoecklin before setting out on his own as a poster designer. In 1934 he designed a poster for PKZ (featuring a large button) that became famous and earned him a deserved and lasting legacy within the poster world. His best designs are meticulous reflections of the S... more
Peter BIRKHÄUSER was born in Basel in 1911 and died there in 1976. He studied at the Basel School of Design and apprenticed in the studio of Niklaus Stoeckl ...
- Poster No.: 61
- Company: Osram AG, Winterthur, CH
- Printer: Wassermann AG, Basel, CH
- Size: 128 x 90 cm / 50.4 x 35.4″
- Printing technique:Lithograph in colours
Excellent. Picture preserved completely. Wrinkles and small tears, if any, restricted to edges. Mounted on acid-free linen.
- Publications:Museum für Gestaltung Zürich - Poster Collection 24 - Magie der Dinge - The Magic of Things
Objets - Réalismes - Affiches Suisses 1905-1950
up to CHF3000 / EUR 3000 / USD 3000 (recommended price)