Maurin Quina – Le Puy – France, Leonetto Cappiello
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Maurin Quina – Le Puy – France

Artist: Leonetto Cappiello
Year: 1920
Size: 155 x 115 cm / 61 x 45.3″

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About this poster

There’s a little devilry in any alcoholic beverage - and Cappiello, an Italian master of poster design, used infernal imagery in a number of liquor promotions. This poster, created in 1906, is the artist’s most famous one: a sneaky green demon un-corking a bottle of Maurin Quina. This French absinthe aperitif was produced by Maurin-Brenas in Le Puy, a business founded by Auguste Maurin, who in 1884 opened a distillery in Esplay in the Haute-Loire district. This product was actually banned by the French government soon after it was released!

Artist: Leonetto Cappiello

Leonetto Cappiello was born in 1875 in Livorno, Italy and died in 1942 in Cannes, France. In 1898 he moved to Paris and became known through his caricatures of famous artists of the time, such as Yvette Guilbert. Around 1900 he started designing posters and soon became the most famous poster designer of his generation in France, following in the footsteps of Chéret and Toulouse-Lautrec. His large-format colour li... more

Leonetto Cappiello was born in 1875 in Livorno, Italy and died in 1942 in Cannes, France. In 1898 he moved to Paris and became known through his caricatures ...

of famous artists of the time, such as Yvette Guilbert. Around 1900 he started designing posters and soon became the most famous poster designer of his generation in France, following in the footsteps of Chéret and Toulouse-Lautrec. His large-format colour li... more
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