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About this poster
This vintage poster for the Berna truck company is an extremely rare example of Emil Cardinaux’s work. Cardinaux’s style here is reminiscent of Ferdinand Hodler’s designs. Drawing on mythological references, this vibrantly coloured scene with its energetic design makes a very powerful and effective piece of advertising.
Artist: Emil Cardinaux
Emil CARDINAUX (1877 Bern 1936)
Towards the end of the 19th century, the Swiss art scene underwent thorough transformation. The central figure in this development was the painter Ferdinand Hodler. He was the first among Swiss artists who dared to radically be himself. Even though Hodler never took on students, the art world soon coined the term “Hodlerians” for a small group of Bernese artists. What the... more
Emil CARDINAUX (1877 Bern 1936)
Towards the end of the 19th century, the Swiss art scene underwent thorough transformation. The central figure in this ...
Poster details
- Poster No.: 53
- Artist:
- Company: Motorwerke Berna AG, Olten, CH
- Brand:BERNA Camions
- Printer: Graphische Anstalt J. E. Wolfensberger AG, Zürich, CH
- Country:
- Size: 127 x 90 cm / 50 x 35.4″
- Printing technique:Stone lithograph in colours
- Condition:
A/L
Excellent. Picture preserved completely. Wrinkles and small tears, if any, restricted to edges. Mounted on acid-free linen. - Category:
- Style:
- Keywords:
- Publications:Das Plakat in der Schweiz
Reihe Schweizer Plakatgestalter 2 - Emil Cardinaux 1877 - 1936
Swiss Posters from Historism to Computer Design - Basel Poster Collection
Werbestil 1930 -1940. Die alltägliche Bildsprache eines Jahrzehnts.
