About this poster
This poster by Celestino Piatti initially read “Bier beschwingt” (which could be translated as “beer puts you in high spirits”). However, it was pulped and reprinted with the traditional slogan “Bier ist etwas Gutes” (“beer is a good thing”) before being displayed. (Reference: So nicht - Umstrittene Plakate in der Schweiz, 2009).
Artist: Celestino Piatti
Celestino Piatti was born in 1922 in Wangen, Switzerland and died in 2007. He was educated at the Kunstgewerbeschule (Art School) in Zurich and did an apprenticeship as a graphic designer. He worked for the workshop of Fritz Bühler in Basel, before opening his own studio with his wife Marianne Piatti-Stricker who was an illustrator. Piatti created a large number of posters and worked as a graphic designer for Swi... more
Celestino Piatti was born in 1922 in Wangen, Switzerland and died in 2007. He was educated at the Kunstgewerbeschule (Art School) in Zurich and did an appren ...
- Poster No.: 3265
- Company: Schweizerischer Bierbrauerverein, Zürich, CH
- Printer: Wassermann AG, Basel, CH
- Size: 128 x 90 cm / 50.4 x 35.4″
- Printing technique:Offset print
Very good condition. Picture preserved. Wrinkles and small tears, if any, restricted to edges. Mounted on acid-free Japanese vellum.
- Publications:Bier und wir - Geschichte der Brauereien und des Bierkonsums in der Schweiz.